In 1997, a young pharmacist, Kenan Alpay, set up the company which would later become ALPAYA. It all began with an ultrasound gel which Mr. Alpay produced in the laboratory of his pharmacy and which he sold to clinics and gynaecologists.

In 2000, ALPAYA Dermaceuticals was founded and the company’s direction turned towards the production of dermatologic hair and skin care products.

Headed by Kenan, who still focuses on product development and formulation, ALPAYA is now 17 years old.